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The PR Partner team organized a press tour to the tenth anniversary of VMworld Europe

VMware, the constant leader in the virtualization market, annually organizes a large scale technological event-VMworld Europe. PR Partner was responsible for information support of the event in Russia and organization of a press tour for Russian journalists.

This year, VMworld Europe, which took place in Barcelona from the 5th to 8th of November, gathered more than 13,000 IT-specialist. The participants of the press-tour were journalists from leading Russian IT and business media, such as Rossiyskaya Gazeta, Hi-Tech.Mail.Ru, TAdviser and Profile magazine. During the press-tour, journalists attended key sessions and speeches, participated in press conferences and roundtables, and spoke with local and global VMware experts during individual interviews. In addition, the journalists visited the exhibition stand where they got acquainted with the latest developments in action and attended a concert of the Kooks group which performed at the closing of the conference.

From the beginning to the end of the event PR Partner team were helping the organizers accompanying and coordinating journalists in Barcelona, and providing information support in VMwares social media in Moscow. At the end of VMworld, PR Partner team received thanks from journalists and representatives of VMware.

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